To further capture the pent-up demand for incentive travel in the region and showcase Hong Kong’s latest and greatly enhanced offerings, the Hong Kong Tourism Board (HKTB) hosted multiple artfully curated familiarisation trips in the past two months to boost business.
More than 160 agents and corporates from the Mainland, South Korea and India to come and experience Hong Kong firsthand. They returned home with great memories, excitement about new discoveries and immediate plans to bring major events to Hong Kong, while the city welcomed the largest incentive group from the Mainland.
Mr Kenneth Wong, General Manager, MICE & Cruise of the HKTB, said, “Hong Kong has been accelerating the development of infrastructure and tourism resources. ‘Seeing is believing’ – that’s the best way for anyone to experience what the city has to offer, as new attractions have been unveiled, and innovative MICE products and generous funding support have also been introduced. We are thrilled that our guests were impressed, and Hong Kong continues to be chosen as a top choice for incentive travel.”
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