Northern Vietnam is currently enduring a formidable cold wave, which began earlier this week, bringing unexpected challenges to the region’s tourism and hospitality sectors. Day and night temperatures have plummeted, particularly in higher altitudes, where freezing conditions have led to the formation of ice and frost. This weather anomaly is not only a rarity but has also become a pressing issue for local businesses.
Tourists, typically unprepared for such harsh weather in Northern Vietnam, are finding their travel experiences hampered. Outdoor activities, a significant draw for visitors, have been severely limited. But, despite these challenges, the cold wave has brought with it some unique attractions. Ice formations on peaks like Phia Oac, Mau Son, and Cao Ly have created picturesque landscapes.
The bill received proposals from regions, the Presidential Administration, the Security Council, federal agencies, public organizations, and nearly 1,500 citizen appeals.
The forum, which brought together experts from a wide range of industries, hosted approximately 50 business events across three thematic areas: economics and investment, architecture and integrated territorial development, and tourism and hospitality.
This collaboration reflects a broader shift toward discovery-led destination development, bringing together Klook's data and digital infrastructure with OCTB's on-the-ground expertise to shape how travelers experience Osaka beyond its city center.
France has once again cemented its position as the world’s most visited destination, welcoming 102 million international tourists in 2025 – up from 100 million in 2024 – while posting a sharp 9% jump in tourism revenues.
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