Participants from Taiwan’s food & beverage company, WOW Prime Corporation are making Malaysia its preferred destination with support from Malaysia Convention & Exhibition Bureau (MyCEB).
The incentive trip comes in a staggered arrival from 26 March till 28 September 2023. Featuring a total of 3,000 participants, the trip will generate an estimated economic impact of RM57.9 million to the country’s economy.
The participants of WOWprime Corporation Company Incentive Trip 2023 will be treated to a relaxing 5-star resort stay at Lexis Hibiscus Port Dickson, the resort that laid claim to not one, but TWO Guinness World Records with its unique features that would certainly give it an edge in the global hospitality industry.
They will be receiving a plethora of offerings such as the Melaka Historical Tour visiting the cultural heritage sites and experiencing the night market at Alor Street. An array of the shopping experience at the duty-free Genting Premium Outlets and Genting Sky Avenue Complex, followed by local chocolate product shopping, and varieties of photoshoot sessions at the Chinatown, Kwai Chai Hong, Saloma Link bridge, KLCC and National Palace.
The bill received proposals from regions, the Presidential Administration, the Security Council, federal agencies, public organizations, and nearly 1,500 citizen appeals.
The forum, which brought together experts from a wide range of industries, hosted approximately 50 business events across three thematic areas: economics and investment, architecture and integrated territorial development, and tourism and hospitality.
This collaboration reflects a broader shift toward discovery-led destination development, bringing together Klook's data and digital infrastructure with OCTB's on-the-ground expertise to shape how travelers experience Osaka beyond its city center.
France has once again cemented its position as the world’s most visited destination, welcoming 102 million international tourists in 2025 – up from 100 million in 2024 – while posting a sharp 9% jump in tourism revenues.
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