Krabi is next in line, waiting to follow Phuket, to open its doors to the international travellers. Krabi is one of Thailand’s most idyllic and naturally blessed resort destinations, which unlike other Southern Thai resort markets of Phuket, Khao Lak, and Koh Samui, is a favourite of the domestic tourists. According to data released by Krabi Hotel Market Update, despite the pandemic, the province’s gateway airport trafficked over one million passengers.
Krabi reportedly capitalized most of any Thai market during the extended long weekend over Songkran in mid-April, peaking at just over 80% occupancy in April, well above that of other islands like Koh Samui and Phuket that also saw an increase over the holidays.
Many Krabi hotel owners and tourism operators say that the industry is looking back at 2019 as a gauge of looking towards the future. That year Krabi hosted over four million guests at tourism establishments. Mainland China was the largest single international source market representing 14%, followed by Europe which was highlighted by the UK, Germany, and France.
This year however seasonal trading remains high and the core legacy market of Europe is expected to return in late 2021 and early 2022.
Meanwhile, in a scenario where virtually all of Thailand’s destinations are likely to follow a price-led strategy, analysts believe that there are few other destinations in Asia that are more suited for post-Covid-19 travel trends.