The growing global fascination with South Korea, fuelled by the immense success of K-pop stars and K-dramas, has sparked a surge in the desire to experience the nation’s unique culture.
Responding to this demand, South Korea is set to introduce two new visas in 2024, the digital nomad visa and the K-culture training visa, aiming to make the country even more tourist-friendly.
To capitalise on the increasing influx of travellers, South Korea is expanding its visa categories to attract 20 million foreign tourists next year. The introduction of the digital nomad visa and the K-culture training visa aligns with the nation’s vision to position itself as a preferred destination for global travellers.
The bill received proposals from regions, the Presidential Administration, the Security Council, federal agencies, public organizations, and nearly 1,500 citizen appeals.
The forum, which brought together experts from a wide range of industries, hosted approximately 50 business events across three thematic areas: economics and investment, architecture and integrated territorial development, and tourism and hospitality.
This collaboration reflects a broader shift toward discovery-led destination development, bringing together Klook's data and digital infrastructure with OCTB's on-the-ground expertise to shape how travelers experience Osaka beyond its city center.
France has once again cemented its position as the world’s most visited destination, welcoming 102 million international tourists in 2025 – up from 100 million in 2024 – while posting a sharp 9% jump in tourism revenues.