To demonstrate hospitable services as one-day store managers in the latest promotional campaign of the HKTB’s Quality Tourism Services (QTS) Scheme, the Hong Kong Tourism Board (HKTB) has rolled out a third round of Spend-to-Redeem “Local Tour” and has invited pop stars Keung To and Phoebus Ng.
Spend-to-Redeem Local Tour’s Quota increased to 60,000
In response to the overwhelming reception to the previous Spend-to-Redeem programmes, the latest round of Spend-to-Redeem Local Tour will offer a quota of 60,000. Members of the public can start collecting machine-printed original spending receipts from 10 December upon spending HK$800 in physical retail or dining outlets in Hong Kong, and sign up for one place on a local tour directly with tour operators from 3 January 2022.
All tour participants must have received at least one dose of a COVID-19 vaccine. In addition to the increased quota, the itinerary offerings have also been upgraded. About 300 specially designed itineraries from different operators are available for participants to choose from, covering four major themes: Culture, Neighbourhood, Scenic Harbour and Gastro Fantasies. All tours come with a tour guide, twoway transport, one meal and basic insurance coverage. Each itinerary will cover at least two points of interest.
To encourage the public to be a hospitable host while being our city’s own tourists, the QTS Scheme of the HKTB will launch a brand-new hospitality campaign. Featuring Keung To and Phoebus Ng, winners of talent reality shows, the campaign invited the two pop stars to serve as café and apparel boutique managers for one day and experience the daily life and challenges of a frontline service provider. Tune into ViuTV’s One Day Store Manager and on Saturday (18 December) to see how the star managers wrack their brains to solve their customers’ trickiest problems.
Mr Dane Cheng, HKTB Executive Director, said, “While the general public will stay in town during the holiday because of the global pandemic, the HKTB has introduced another round of ‘Holiday at Home’ promotions, including a new round of Spend-to-Redeem ‘Local Tour’ and a new campaign for the QTS Scheme, to further stimulate spending in the festive season. The HKTB not only encourages the public to be tourists in their own city, but also started a new hospitality campaign to promote hospitable service among tourism-related sectors to prepare them for welcoming back visitors as good hosts that serve from heart to heart.”
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