A giant tulip postcard, addressed to all tourists who could not visit Holland this year, was created on their fields by Dutch Daffodils flower farm.
Every year, when tulips reach their peak of flowering, farmers in the Netherlands cut their multi-colored heads so that the plants do not waste energy and their bulbs remain strong in the next season. This time, a family of farmers, Rik and Ilse Pennings, decided to use this process for an elegant and touching advertising move.
They cut only a part of the flower heads, writing “See you next year” on a strip of white tulips and creating a huge heart on a section of red tulips 44 meters wide. The work was done with the help of three assistants from the travel company Tulips in Holland in five hours.
The witty idea of writing a message in the flower field for everyone who was forced to cancel travel plans was very successful. After aerial photographs and the text of the message appeared on the Facebook social network, a flurry of enthusiastic responses from tulip lovers from all over the world came to the farming family, who in ordinary years came in droves to see the lush colors. And most of them express their intention to visit Dutch Daffodils next season.
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