African tour operators are introducing new technologies to allow foreign tourists to virtually visit attractions during the Covid-19 pandemic. Thus, they intend to revitalize the tourism sector, local media reported.
Tourism industry players in South Africa, Kenya, Rwanda and Zimbabwe have already started streaming African landscapes live to give visitors the opportunity to enjoy the local beauty.
Kenya has launched a ‘Magic Awaits’ campaign broadcasting sixteen destinations to tourists.
Tourist organizations in South Africa have also launched a campaign called ‘We Are Worth Waiting’, giving tourists the opportunity to enjoy tourist attractions from a distance.
According to the United Nations World Tourism Organization (UNWTO), Africa represented the fastest growing tourism market before the pandemic.
As a result of the Covid-19 pandemic, the continent lost $ 55 billion in three months, according to the African Union.
Tourism accounts for nearly 10% of the continent's GDP.
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