Thailand's 41st TTF heralds tourism towards the 2024 strategic direction and sustainable standards
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Thailand's 41st TTF heralds tourism towards the 2024 strategic direction and sustainable standards

News  
08-07-2023
 
The 41st Thailand Tourism Festival (TTF 2023) officially opened at Bangkok’s Queen Sirikit National Convention Centre and ran until 6 August. The Festival showcased an exciting array of tourism products and services from around Thailand, including up-and-coming Unseen New Chapters attractions along with fascinating culture and heritage, and delicious regional cuisine.
 
Presiding over the opening ceremony, H.E. Mr. Phiphat Ratchakitprakarn, Thailand’s Minister of Tourism and Sports, said “The annual Thailand Tourism Festival is an important platform to demonstrate the Thai tourism industry’s commitment to make Thailand the preferred destination for travellers from around the world. In its 41st edition, the Festival heralded Thailand’s tourism towards the 2024 strategic direction that will continue to elevate the tourism supply and sustainable standards, as well as leverage the Thai soft powers to promote and develop high-value and sustainable tourism in Thailand.”
 
Conceptualised and organised by the Tourism Authority of Thailand (TAT) under the concept of ‘Inno-Cultural for Sustainable Tourism’, the TTF 2023 focussed on promoting Unseen tourist attractions, telling Untold stories, sharing Unlimited experiences, unveiling unboxed travel activities, and highlighting fantastic travel opportunities that are unpredictable beyond expectations.
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